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The artists aren’t the only stars of the show. Our sponsors have an important role to play as well-contributing to our friendly, creative, and free-spirited vibe.

Our audience appreciates the role our sponsors play. According to our surveys, they believe sponsors provide a valuable contribution to the festival-and help keep ticket prices down. They are also more likely to buy from a company they know has sponsored us in the past.

Old Settler’s attracts approximately 16,000 people over a four-day period – campers, families, and roots-music lovers. 67% come from Austin and central Texas, while 25% come from other parts of Texas.

We’re big enough to attract serious press attention – without sacrificing that intimate, relaxed concert-going experience.

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